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The Chanel suit: A legendary garment


Coco Chanel lived in the present, and dressed modern and working women. After she created the iconic Chanel look, millions of women followed her authentic style. Chanel became the most famous fashion brand of all time.

After World War I, she swapped the uncomfortable, rigid, corsetry apparel for simple and practical garments for working women. However, she was a Parisian haute couture designer, she worked for the confectionery industry. Chanel also became a brilliant businesswoman. Most of  the Chanel revenue was collected from the masses as they purchased affordable cosmetic products and accessories, while some percent of haute couture pieces were reported.

The Chanel costume, black dress and women’s trousers


Her name became one with the creation of that iconic costume, made of tweed fabric and gold-plated buttons, with a box-shaped jacket along with a straight cut skirt. Karl Lagerfeld, the leading designer of the fashion house, recreated this outfit again in the 80s.

Pearls, chains and golden buttons

The traditional Chanel suit’s standard accessories of gold buttons, gold chains and pearls completed the perfect picture of the costume. It included a quilted, chain-worn, shoulder handbag, and medium-heeled shoes with a navy blue, black, or beige toe.

Essential pieces

Chanel’s idea was also to create the “little black dress”, which is an essential part of a modern woman’s wardrobe. “The little black dress” provides them with perfect elegance for every occasion. Contrast in the form of white and black can always attract attention. Coco brought the shirt, the evening stole, and the short hairstyle into fashion. She first cut the hair of her models–and her own, of course.

Coco Chanel also produced cardigans and sweaters for women, happily following her during her comfortable life.The fashion designer started to use jersey fabric as an outer garment, which before had been confined to underwear. One of her most daring acts was to introduce the concept of women’s pants, which had not yet existed.

Orsolya Balogh