The Body Shop announces £2 mln ”bio-bridges” scheme to protect wildlife
Cosmetics company The Body Shop has announced a £2 mln scheme to create 10 new ”bio-bridges” that will help protect wildlife in areas with rainforest, The Independent reports.
The company announced this scheme aiming to protect 10 corridors between wildlife hotspots by 2020, allowing isolated and endangered species to be connected so as to breed and thrive. The scheme is the result of work with conservationists in Vietnam, Malaysia and Indonesia, targeting species such as tigers and orangutans, while the areas in Malaysia include tapirs and the muntjac deer.
Furthermore, local communities will be engaged in protecting the habitat and developing ways of life that are harming the environment as little as possible.
“Bio-Bridges!? What, like the one they were going to build over the Thames? No, much more useful than that, and a little more remote. Wild animals need to swing and leap freely through the trees and not be restricted to what few diminishing patches of wild habitat are left. What do they need to be able to cross safely from one patch to another? Bio-Bridges. There are never enough!” Bill Oddie, broadcaster and ambassador for the World Land Trust, said
“Through protecting and regenerating land, working with local communities and seeking partnerships with civil and state organisation around the world, the World Bio-Bridges Mission can make a substantial difference to some of the planet’s richest and most diverse areas,” Christopher Davis, International director of corporate responsibility and campaigns at The Body Shop added.